Sep 2018
How brave are the participants of the Communication Congress 2018?
In Berlin, 1,500 participants and over 150 speakers exchanged ideas in around 100 sessions on the topic of courage in communication. An interactive installation by Garamantis found out how courageous they themselves were and are and sent the participants’ experiences out into the world via Twitter.
The Communications Congress 2018 took place on 27 and 28 September at the bcc (Berlin Congress Center) and is the leading and trendsetting trade congress for press officers, PR managers and communications officers in Germany. As an official partner, Garamantis has supported the event with a multi-touch scanner table on this year’s focus topic #courage.
Interactive multitouch scanner table at the Communication Congress
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The table asked participants about their biggest personal #CourageMoment, as well as when they last took a risk professionally and who is a courageous role model in their eyes. The participants were then challenged to write on, stick on or paint on an analogue card and then show it to the table. The table then automatically created a tweet from the scanned card and distributed it via the account @mut_table and corresponding hashtags such as #KK18.
As the Communication Congress was packed with parallel sessions and different formats, the Garamantis interactive table also clearly displayed the programme schedule and informed the participants. Communication managers who did not yet know the multitouch scanner table from re:publica or other events were able to see the unique features for themselves on site.
We were delighted about the good cooperation with our colleagues from Quadriga as well as the courageous participation of so many visitors – we’ll be happy to come back next year!
“The cooperation with Garamantis was to our complete satisfaction. The concept was implemented with great attention to detail. The table was a successful support to bring the participants into contact with the congress focus topic.”
Felix Stache Congress Partnership Quadriga Media Berlin GmbH
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