This year’s ITB opened on the evening of March 7, 2017 and runs until March 12. The German Federal Ministry for Economic Cooperation and Development (BMZ) will present itself with an interactive booth in Hall 4.1.
On March 9, the opening of the BMZ event BMZ event “ITB Tourism for Sustainable Development Day” by German Development Minister Dr. Gerd Müller and the Secretary General of the World Tourism Organization, Dr. Taleb Rifai. This will be followed by a tour of the trade show with Minister Müller.
At the interactive multi-touch table by Garamantis, trade fair visitors can explore the “BMZ World Map” and find out about countries with sustainable tourism in which the ministry is active.
Earlier this year, BMZ already had a large interactive trade show appearance at the Green Week, where in addition to a multitouch scanner table, the Garamantis interactive showcase was also in use.